Bike Sense is technology developed by Jaguar Land Rover to alert drivers to the presence of cyclists around the vehicle and provide warnings to avoid collisions and incidents.
This film was shot on closed roads, using extra vehicles and cyclists to stage the scenarios.
We used two RED Epic cameras with Canon L lenses, a jimmy jib from Adrian Croome, Paralinx HD TX and a RedRock Micro wireless FF. This sent picture from both cameras to a video village for the DOP and creative director.
In post, graphics were created by the design team, then animated in After Effects. The RAW footage was edited in Premiere and graded in Speedgrade.